May 16, 2016


When I meet someone new & we get to chatting this is almost without fail how the conversation pans out:

New Friend: “So what do you do for a job?”

Me: “Im in the fitness industry.”

New Friend: “Oh like Crossfit?”


A seemingly harmless follow up question but one that really gets repetitive & frustrating quite quickly. Now before you jump on the comments section & proclaim your love for Crossfit (CF) & how its the best thing since Schapelle can go boogie boarding again. Let me explain the reasons I...

May 10, 2016


With 100 million daily users, Snapchat is quickly becoming the biggest social media platform. 45% of users are aged between 18 -24, 70% of all users are female & it’s now ranked the number 1 social media platform for teens.


I’ve been on Snapchat for a few years but only signed up as a company a few months ago. Why? Because we all want to do what we know, unlike Instagram, Twitter & Facebook who move up & down, Snapchat moves left & right. We’ve all read it's the app that's synonymous with send...

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